Starting a new business? Get 40% off our accountancy services for 3 months! 😀

x

With the threat of a recession looming, businesses and individuals are now starting to panic. How you act during a recession can have a huge effect on how your business fares. With that in mind, we’re sharing some of ideas to keep in mind whilst steering your business through a recession.

Should I cut the marketing budget?

Sadly, marketing is often the first thing to be cut when a business is looking to save money. Sadly, doing this can result in both short and long term loss of income, making the problem worse. If your audience can’t find you, you can’t make sales.While you may have to make cutbacks, try to avoid entirely slashing your marketing budget. Instead, spend some time reviewing your analytics, and make a strategic decision about which areas could be cut back.

Are there problems within the business?

While the economy and other external events may be the driving force behind some of your biggest struggles, that doesn’t mean there aren’t issues within the business, too. Addressing any areas that need some attention, to help you withstand a recession better.

 
instant quotes for online accountancy

What can you do to adapt the business?

In a recession, many businesses get left behind because they don’t adapt quickly enough. If you’re simply waiting for business to pick up you could be missing out on a chance to grow.

Businesses that adapt to major changes in the market and the economy tend to have more staying power. There could even be new areas of opportunity open to you. But, if you’re unwilling to change and are just waiting for the storm to blow over, you could be left behind.

Risk-averse versus risk taking

Now is probably not the time to take huge risks with your business. However, business always needs some risks to be taken in order to grow and try out new, lucrative things. If the recession causes you to panic and become totally risk-averse, this could end up dampening your future growth. There’s nothing wrong with being cautious, but not taking any risks at all could quickly lead to stagnation.

Are you at risk of making rash staffing decisions?

In the panic of a recession it might seem like a good idea to lighten spending with redundancies, but this could see you run into a couple of different problems. First of all, you’ll have fewer people on hand to help your business come out of the recession. When the recession begins to die down, you could end up emerging in a weaker position than other businesses who kept hold of their staff. Your remaining staff members might also be left overworked with less help at hand which can affect workplace productivity.

There’s also the problem of staff morale. With their colleagues being laid off, they will all wonder “who’s next to go?” This could cause them to look elsewhere for a job they deem more stable so you could end up with a very small workforce with limited help to grow your business.

To find out how our low monthly fees for online accountancy services can help your business, hit the Live Chat button, or call us on 020 3355 4047.

About The Author

Kara Copple

An experienced business and finance writer, sometimes moonlighting as a fiction writer and blogger.

More posts by this author
guest
0 Comments
Inline Feedbacks
View all comments

Read more posts...

Umbrella Companies for Self-Employed Contractors

When you set up in business as a contractor you might either work as a sole trader or as a limited company….

Read More

Get Ready for Small Business Saturday UK 2022

Small Business Saturday started in the US in 2010, on the first Saturday following Thanksgiving. It aims to encourage shoppers to consider…

Read More

Architects and Tax

Architecture is a highly diverse sector when it comes to tax. It’s partly down to the type of businesses that carry out…

Read More
Back to Blog...

Confirm Transactions

The number of monthly transactions you have entered based on your turnover seem high. A transaction is one bookkeeping entry such as a sale, purchase, payment or receipt. Are you sure this is correct?

Yes, submit my quote
No, let me change it

Please contact our sales team if you’re unsure

VAT Returns

It is unlikely you will need this service, unless you are voluntarily registered for VAT.

Are you sure this is correct?

Yes, the business is VAT registered
No, let me change it

Call us on 020 3355 4047 if you’re not sure.

Bookkeeping

You only need this service if you want us to complete the bookkeeping on your behalf.

Would you prefer to complete your own bookkeeping?

Yes
No

Call us on 020 3355 4047 if you’re not sure.